Brand Campaign Awareness

Role
Senior Interactive Designer

Team
Creative Director, PR Manager, Social Media Manager and Social Media Designer

Company
Pod1

Tools
UI/UX Design, Site Layout, Photoshop

St. Ives wanted had undergone a recent re-brand and wanted to create a campaign online that catered towards a younger crowd. I worked with a PR company who thought of tag lines and content ideas. Users would be directed to an immersive interactive environment and game before arriving at a more straightforward landing page showcasing key products and re-shareable social media content.

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